Posted on December 10, 2007 by CU Communicator
Wow – yet another year is about to sail right out the door! At this time of the year, lists of the biggest news stories and happenings seem to pop up in the media. Here are a few outstanding credit union happenings & award-winning performances from NC and elsewhere, in no particular order. I welcome your input [...]
Filed under: 2007 recap, Credit Union Warrior, Credit Unions, Marketing Diva, Social Media | 6 Comments »
Posted on December 9, 2007 by CU Communicator
Champion is one of NC’s oldest credit unions. It was chartered with the assistance of a fellow named Roy Bergengren in 1932. For many years, it has served the employees of the paper mill in Canton, which is nestled in the mountains west of Asheville.
The future of the paper mill, like many manufacturing sites, is [...]
Filed under: Credit Unions, Mobile banking | 1 Comment »
Posted on December 6, 2007 by CU Communicator
Recently, Denise Wymore blogged about Modern Marketing vs. Old Marketing and a spirited discussion ensued about the effectiveness of direct mail. That conversation prompted me to consider how it looks when a credit union wants its members to forgo paper statements, while the credit union peppers its members with direct mail!
My thought at the time [...]
Filed under: Branding, Communications, Credit Unions, The environment | 4 Comments »
Posted on December 3, 2007 by CU Communicator
(Note: this is an update to a previous post about a Social Media Campaign that is both eye-catching and innovative.)
The applications have been processed, video blogs recorded and the votes tallied in Common Wealth Credit Union’s Young & Free campaign! Young & Free, developed and rolled out a few months ago for Common Wealth by Currency Marketing, [...]
Filed under: Advertising, Branding, Communications, Credit Unions, Social Media | 2 Comments »
Posted on December 3, 2007 by CU Communicator
The word on Wall Street is that Treasury Secretary Henry Paulson is crafting a deal to freeze the “teaser” rates of subprime mortgages of borrowers who would otherwise risk foreclosure when the loans reset. (Coverage here through CNBC.com.)
Details are yet to be finalized, but word has it the rates for these mortgages would be frozen for [...]
Filed under: Communications, Credit Unions, Subprime Lending | 5 Comments »